SOUTHEAST UNIVERSITY LIBRARY ONLINE CATALOG

Futrell, Charles M.

Fundamentals of selling : customers for life through service / Charles M. Futrell. - 10th ed. - New Delhi : Tata McGraw-Hill, c2010. - xxxv, 651 p. : ill. ; 25 cm.





9780073404691 530.00

2006030126


Business.
Marketing management.
Selling.
Personal selling.
Sales promotion.
Customer relationship.
Sales ethics.

HF5438.25 / .F87 2008

658.85