000 -LEADER |
fixed length control field |
01260cam a22004094a 4500 |
001 - CONTROL NUMBER |
control field |
3952 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
BD-DhSEU |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20211018114503.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
000829s2001 maua b 001 0 eng |
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
LC control number |
00108389 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
0072465212 |
040 ## - CATALOGING SOURCE |
Original cataloging agency |
DLC |
Transcribing agency |
DLC |
Modifying agency |
BD-DhSEU |
050 00 - LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
HF5548.32 |
Item number |
.R39 2001 |
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
658.872 |
Edition number |
22 |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
Rayport, Jeffrey F. |
9 (RLIN) |
1409 |
245 10 - TITLE STATEMENT |
Title |
E-commerce / |
Statement of responsibility, etc. |
Jeffrey F. Rayport, Bernard J. Jaworski. |
246 3# - VARYING FORM OF TITLE |
Title proper/short title |
Ecommerce |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Place of publication, distribution, etc. |
New York, N.J. : |
Name of publisher, distributor, etc. |
McGraw-Hill/Irwin, |
Date of publication, distribution, etc. |
c2001. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
xxxv, 420 p. : |
Other physical details |
ill. ; |
Dimensions |
26 cm. |
504 ## - BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc |
Includes bibliographical references and indexes. |
526 ## - STUDY PROGRAM INFORMATION NOTE |
Program name |
Business |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Business. |
9 (RLIN) |
12 |
|
Topical term or geographic name as entry element |
Electronic commerce. |
9 (RLIN) |
366 |
|
Topical term or geographic name as entry element |
Internet advertising. |
9 (RLIN) |
1410 |
|
Topical term or geographic name as entry element |
Internet marketing. |
9 (RLIN) |
1411 |
|
Topical term or geographic name as entry element |
Marketing management. |
9 (RLIN) |
754 |
|
Topical term or geographic name as entry element |
Electronic marketing. |
9 (RLIN) |
1415 |
|
Topical term or geographic name as entry element |
Tele marketing. |
9 (RLIN) |
1416 |
|
Topical term or geographic name as entry element |
Market communication. |
9 (RLIN) |
1417 |
|
Topical term or geographic name as entry element |
Electronic business model. |
9 (RLIN) |
13144 |
|
Topical term or geographic name as entry element |
Branding. |
9 (RLIN) |
13145 |
|
Topical term or geographic name as entry element |
Network infrastructure. |
9 (RLIN) |
13146 |
|
Topical term or geographic name as entry element |
Digital media communication. |
9 (RLIN) |
13147 |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Jaworski, Bernard J. |
9 (RLIN) |
1412 |
859 ## - Cataloguer's name |
Cataloger's initials |
|
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Source of classification or shelving scheme |
|
Koha item type |
Books |