| 000 -LEADER |
|---|
| fixed length control field |
01014nam a22003377a 4500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
3781 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
BD-DhSEU |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20160425155548.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
160125b xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
0030211123 |
| Terms of availability |
1041.00 |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
BD-DhSEU |
| Transcribing agency |
BD-DhSEU |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Edition number |
22 |
| Classification number |
658.848 |
| 100 ## - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Terpstra, Vern. |
| 9 (RLIN) |
10043 |
| 245 ## - TITLE STATEMENT |
|---|
| Title |
International marketing / |
| Statement of responsibility, etc. |
Vern Terpstra, Ravi Sarathy. |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
8th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc. |
India : |
| Name of publisher, distributor, etc. |
Harcourt Asia Pte Ltd, |
| Date of publication, distribution, etc. |
c2000. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xxv, 753 p. : |
| Other physical details |
ill. ; |
| Dimensions |
24 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Linkage |
Includes index. |
| 526 ## - STUDY PROGRAM INFORMATION NOTE |
|---|
| Program name |
Business |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Business. |
| 9 (RLIN) |
10044 |
|
|---|
| Topical term or geographic name as entry element |
Marketing management. |
| 9 (RLIN) |
13846 |
|
|---|
| Topical term or geographic name as entry element |
Export marketing. |
| 9 (RLIN) |
13847 |
|
|---|
| Topical term or geographic name as entry element |
International marketing. |
| 9 (RLIN) |
13848 |
|
|---|
| Topical term or geographic name as entry element |
International economy. |
| 9 (RLIN) |
13849 |
|
|---|
| Topical term or geographic name as entry element |
Global marketing strategy. |
| 9 (RLIN) |
4445 |
|
|---|
| Topical term or geographic name as entry element |
International promotion. |
| 9 (RLIN) |
13850 |
|
|---|
| Topical term or geographic name as entry element |
Marketing information technology. |
| 9 (RLIN) |
13851 |
| 700 ## - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Sarathy, Ravi. |
| 9 (RLIN) |
10045 |
| 859 ## - Cataloguer's name |
|---|
| Cataloger's initials |
|
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
|
| Koha item type |
Books |