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A preface to marketing management / (Record no. 2906)

000 -LEADER
fixed length control field 00833nam a22003017a 4500
001 - CONTROL NUMBER
control field 2040
003 - CONTROL NUMBER IDENTIFIER
control field BD-DhSEU
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20160601173651.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 160220b xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0073661511
040 ## - CATALOGING SOURCE
Original cataloging agency BD-DhSEU
Transcribing agency BD-DhSEU
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Edition number 22
Classification number 658.8
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Peter, J. Paul.
9 (RLIN) 4048
245 ## - TITLE STATEMENT
Title A preface to marketing management /
Statement of responsibility, etc. Peter, J. Paul.
250 ## - EDITION STATEMENT
Edition statement 8th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. Boston :
Name of publisher, distributor, etc. McGraw-Hill,
Date of publication, distribution, etc. c2000.
300 ## - PHYSICAL DESCRIPTION
Extent xviii, 318 p. :
Other physical details ill. ;
Dimensions 23 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Linkage Includes index.
526 ## - STUDY PROGRAM INFORMATION NOTE
Program name Business
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Business.
9 (RLIN) 10998
Topical term or geographic name as entry element Marketing management.
9 (RLIN) 15884
Topical term or geographic name as entry element Marketing research.
9 (RLIN) 15885
Topical term or geographic name as entry element Product management.
9 (RLIN) 4427
Topical term or geographic name as entry element Global marketing.
9 (RLIN) 15886
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Donnelly, James H.
9 (RLIN) 10999
859 ## - Cataloguer's name
Cataloger's initials
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Permanent location Current location Shelving location Date acquired Source of acquisition Serial Enumeration / chronology Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
          Non-fiction Southeast University Central Library Southeast University Central Library General Stacks 25/01/2004 The Asia Foundation 2000   658.8 P478p 002040 20/02/2016 C- 1 25/01/2004 Books