SOUTHEAST UNIVERSITY LIBRARY ONLINE CATALOG

Services marketing : integrating customer focus across the firm / Valarie A. Zeithaml ...[et al.].

Contributor(s): Zeithaml, Valarie A
Material type: TextTextPublisher: New Delhi : Tata McGrawHill Education Private Limited, 2011Edition: 5thDescription: xxvii, 763 p. : ill. ; 24 cmISBN: 9780070700994Subject(s): Business | Marketing management | Services marketing | Consumer behavior | Marketing research | Marketing strategy | Marketing communicationDDC classification: 658.8
List(s) this item appears in: BBA
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Non-fiction 658.8 S491 (Browse shelf) 2011 C- 1 Confined 015045
Books Southeast University Central Library

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Southeast University Central Library

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Non-fiction 658.8 S491 (Browse shelf) 2011 C- 2 Available 015046
Books Southeast University Central Library

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Southeast University Central Library

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Non-fiction 658.8 S491 (Browse shelf) 2011 C- 3 Available 015047
Books Southeast University Central Library

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Southeast University Central Library

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Non-fiction 658.8 S491 (Browse shelf) 2011 C- 4 Available 015048
Books Southeast University Central Library

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Southeast University Central Library

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Non-fiction 658.8 S491 (Browse shelf) 2011 C- 5 Confined 015049
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Includes Index.

Business

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