Services marketing : people, technology, strategy / Christopher Lovelock, Jochen Wirtz.
By: Lovelock, Christopher
Contributor(s): Wirtz, Jochen
Material type:
TextPublisher: Delhi : Pearson Education, c2004Edition: 5th edDescription: xviii, 652 p. : ill. ; 25 cmISBN: 81-297-0453-6Subject(s): Business | Marketing management | Services marketing | Consumer behavior | Marketing research | Marketing strategy | Marketing communicationDDC classification: 658.8
| Item type | Current location | Home library | Collection | Call number | Vol info | Copy number | Status | Date due | Barcode | Item holds | ||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Books |
Southeast University Central Library
Library service hours:
|
Southeast University Central Library
Library service hours:
|
Non-fiction | 658.8 L911s (Browse shelf) | 2004 | C- 1 | Available | 004389 | ||||||||||||||
| Books |
Southeast University Central Library
Library service hours:
|
Southeast University Central Library
Library service hours:
|
Non-fiction | 658.8 L911s (Browse shelf) | 2004 | C- 2 | Available | 004390 | ||||||||||||||
| Books |
Southeast University Central Library
Library service hours:
|
Southeast University Central Library
Library service hours:
|
Non-fiction | 658.8 L911s (Browse shelf) | 2004 | C- 3 | Available | 004889 | ||||||||||||||
| Books |
Southeast University Central Library
Library service hours:
|
Southeast University Central Library
Library service hours:
|
Non-fiction | 658.8 L911s (Browse shelf) | 2004 | C- 4 | Available | 004890 | ||||||||||||||
| Books |
Southeast University Central Library
Library service hours:
|
Southeast University Central Library
Library service hours:
|
Non-fiction | 658.8 L911s (Browse shelf) | 2004 | C- 5 | Confined | 004891 |
Total holds: 0
Includes Index.
Business
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