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Business market management(B2B) : understanding, creating, and delivering value / James C. Anderson ... [et al.].

Contributor(s): Anderson, James C
Material type: TextTextPublisher: India : Dorling Kindersley, c2011Edition: 3rd edDescription: xxii, 470 p. : ill. ; 23 cmISBN: 9788131731635Subject(s): Business | Marketing management | Management - Business market | Market strategy | Business channel management | Customer managementDDC classification: 658.87 LOC classification: HF5415.1263 | .A53 2009
List(s) this item appears in: BBA
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Non-fiction 658.87 B979 (Browse shelf) 2011 C- 1 Confined 015449
Books Southeast University Central Library

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Southeast University Central Library

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Non-fiction 658.87 B979 (Browse shelf) 2011 C- 2 Available 015450
Books Southeast University Central Library

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Southeast University Central Library

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Non-fiction 658.87 B979 (Browse shelf) 2011 C- 3 Available 015451
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Includes bibliographical references and index.

Business

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