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SOUTHEAST UNIVERSITY LIBRARY ONLINE CATALOG

Brand management 101 : 101 lessons from real-world marketing / Mainak Dhar.

By: Dhar, Mainak
Material type: TextTextPublisher: New Delhi : Wiley (India), c2007Description: vii, 215 p. ; 23 cmISBN: 9788126513185; 81265113187Subject(s): Business | Marketing | Sales Promotion | Pricing | Products | Brand name products | Marketing -- ManagementDDC classification: 658.827 LOC classification: HD69.B7 | D53 2007
List(s) this item appears in: BBA
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General Stacks 		Non-fiction 658.827 D533b (Browse shelf) 2007 C- 1 Available 016740
Books Southeast University Central Library

Library service hours: 

Fri Sat Sun-Thu
9am-5pm 9am-5pm 9am-8pm
General Stacks 		Southeast University Central Library

Library service hours: 

Fri Sat Sun-Thu
9am-5pm 9am-5pm 9am-8pm
General Stacks 		Non-fiction 658.827 D533b (Browse shelf) 2007 C- 2 Available 016741
Total holds: 0

Includes index.

Business

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