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SOUTHEAST UNIVERSITY LIBRARY ONLINE CATALOG

Marketing research : an applied orientation / Naresh K. Malhotra.

By: Malhotra, Naresh K
Material type: TextTextPublisher: India : Prentice-Hall, c2008Edition: 5th edDescription: xxx, 809, 76 p. : ill. ; 34 cmISBN: 8120330447Subject(s): Business | Marketing management | Marketing research | Research designDDC classification: 658.83
List(s) this item appears in: BBA
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General Stacks 		Non-fiction 658.83 M249m (Browse shelf) 2008 C- 2 Available 009429
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Includes index.

Business

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