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International marketing / Philip R Cateora, John L Graham and Prashant Salwan.

By: Cateora, Philip R.
Contributor(s): Graham, John L | Salwan, Prashant.
Material type: materialTypeLabelBookPublisher: New Delhi : McGraw-Hill, c2007Edition: 13th ed.Description: xxxi, 888 p. : ill. ; 24 cm.ISBN: 0070666997.Subject(s): Business | Marketing | International marketing | International trade | Global market | International legal environment | Market research | Global market management | Market communication | Sales management | Export management | Personal sellingDDC classification: 658.84
List(s) this item appears in: English Literature | BBA
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Books Southeast University Central Library

Library service hours: 

Fri Sat Sun-Thu
9am-6pm 10am-7pm 8am-8pm
General Stacks
Southeast University Central Library

Library service hours: 

Fri Sat Sun-Thu
9am-6pm 10am-7pm 8am-8pm
General Stacks
Non-fiction 658.84 C359i 2007 (Browse shelf) C-2 Available 016455
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Includes index.

Business.

Other editions of this work

International marketing / by Cateora, Philip R. ©2002
International marketing / by Cateora, Philip R. ©2005

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