Watch this, listen up, click here : inside the 300 billion dollar business behind the media you constantly consume / David Verklin, Bernice Kanner.
By: Verklin, David
Contributor(s): Kanner, Bernice
Material type:
TextPublisher: Hoboken, N.J. : John Wiley & Sons, c2007Description: xv, 221 p. ; 24 cmISBN: 9780470056431Subject(s): Business | Advertising - United States | Mass media - United StatesDDC classification: 659.10973
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Southeast University Central Library
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Southeast University Central Library
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Non-fiction | 659.10973 V519w (Browse shelf) | 2007 | C- 1 | Available | 014634 |
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| 659.1 W453a Advertising : | 659.1 W453a Advertising : | 659.1 W453a Advertising : Principles and practice / | 659.10973 V519w Watch this, listen up, click here : | 659.11 D599a Advertising : | 659.11 D599a Advertising : | 659.2 D747c Creating corporate reputations : |
Includes index.
Business
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