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Marketing Management / Philip kotler.

By: Kotlar, Philp
Contributor(s): Keller, Kevin Lane
Material type: TextTextPublisher: new jersey : perentice hall C 2003Edition: 11th ed., 14th ed., 15th edDescription: vii, 706p. : ill. ; 23 cmISBN: 0336297Subject(s): ManagementDDC classification: 658.8
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658.8 K874p Principles of marketing : 658.8 K874p Principles of marketing : 658.8 K87m Marketing Management / 658.8 K87m Marketing Management / 658.8 L911s Services marketing : 658.8 L911s Services marketing : 658.8 L911s Services marketing :

Includes Index.

Business

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