TY  - BOOK
AU  - Jobber,David
AU  - Lancaster,Geoffrey
TI  - Selling and sales management
SN  - 9788131725863
AV  - HF5438.25 .J63 2006
U1  - 658.81 22
PY  - 2006///
CY  - India
PB  - Dorling Kindersley
KW  - Business
KW  - Marketing management
KW  - Sales strategies
KW  - Organizational behavior
KW  - International selling
KW  - Sales environment
KW  - Trade management - Law and ethics
KW  - Direct marketing
KW  - Sales control
N1  - Includes bibliographical references and index; Business
ER  -