Baker, Michael. <br/><br/>
Product strategy and management / 
Michael Baker and Susan Hart. 
 - 2nd ed. 
 - India :  Dorling Kindersley,  c2003. 
 - 559 p. :  ill. ;  25 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/>
<br/><br/><label>ISBN: </label>9788131724286 
<br/><br/><label>LCCN: </label>2006052549 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Business.<br/>Marketing.<br/>Product strategy.<br/>Buyer behaviour.<br/>Product development.<br/>New product strategy.<br/>Business analysis.<br/>Product management.
<br/><br/><label>LC Class. No.: </label>HF5415.15  / .B353 2007 
<br/><br/><label>Dewey Class. No.: </label>658.56