TY  - BOOK
AU  - Verklin, David.
AU  - Kanner, Bernice.
TI  - Watch this, listen up, click here: inside the 300 billion dollar business behind the media you constantly consume 
SN  - 9780470056431
U1  - 659.10973 22
PY  - 2007///
CY  - Hoboken, N.J.
PB  - John Wiley & Sons
KW  - Business
KW  - Advertising - United States
KW  - Mass media - United States
N1  - Business
ER  -