TY  - BOOK
AU  - Majumdar, Ramanuj.
TI  - Marketing research: text, applications and case studies 
SN  - 8122403387
U1  - 658.83 22
PY  - 1991///
CY  - New Delhi
PB  - New Age International
KW  - Business
KW  - Marketing research
KW  - Marketing management
KW  - Marketing research communication
N1  - Business
ER  -