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International marketing / Philip R. Cateora, Mary C. Gilly, John L. Graham.

By: Cateora, Philip R
Contributor(s): Gilly, Mary C | Graham, John L
Material type: TextTextPublisher: New Delhi : McGraw Hill Education, 2011Edition: 15th edDescription: xxxiii, 622 p. : 28 cm. illISBN: 9789339204464Subject(s): Business | Marketing | Marketing management | International marketing | International trade | Global marketing | International legal environment | Global marketing strategy | International market channel | Marketing communication | Sales management | Personal sellingDDC classification: 658.84
List(s) this item appears in: BBA
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Southeast University Central Library

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Non-fiction 658.84 C359i (Browse shelf) 2011 C-1 Confined 018234
Books Southeast University Central Library

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Southeast University Central Library

Library service hours: 

Fri Sat Sun-Thu
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Non-fiction 658.84 C359i (Browse shelf) 2011 C-2 Available 018235
Books Southeast University Central Library

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Fri Sat Sun-Thu
9am-5pm 9am-5pm 9am-8pm
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Southeast University Central Library

Library service hours: 

Fri Sat Sun-Thu
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Non-fiction 658.84 C359i (Browse shelf) 2011 C-3 Available 018236
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