SOUTHEAST UNIVERSITY LIBRARY ONLINE CATALOG

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1.
Business market management(B2B) : understanding, creating, and delivering value / James C. Anderson ... [et al.].

by Anderson, James C.

Edition: 3rd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: India : Dorling Kindersley, c2011Availability: Items available for loan: Southeast University Central Library (2). Items available for reference: Southeast University Central Library ConfinedCall number: 658.87 B979 (1). Location(s): General Stacks Call number: 658.87 B979 .
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2.
E-business & e-commerce for managers / H.M. Deitel, P.J. Deitel, K. Steinbuhler.

by Deitel, H.M | Deitel, Paul J | Steinbuhler, K.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: India : Dorling Kindersley, c2011Availability: Items available for loan: Southeast University Central Library (2). Items available for reference: Southeast University Central Library ConfinedCall number: 658.872 D615e (1). Location(s): General Stacks Call number: 658.872 D615e .
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3.
Global marketing management / Warren J. Keegan, Naval K. Bhargava.

by Keegan, Warren J | Bhargava, Naval K.

Edition: 7th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: India : Dorling kindersley, c2011Availability: Items available for loan: Southeast University Central Library (2). Items available for reference: Southeast University Central Library ConfinedCall number: 658.8 K262g (1). Location(s): General Stacks Call number: 658.8 K262g.
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4.
Integrated advertising, promotion, and marketing communications / Kenneth E. Clow, Donald Baack.

by Clow, Kenneth E | Baack, Donald.

Edition: 3rd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: India : Dorling Kindersley, c2007Availability: Items available for loan: Southeast University Central Library (1). Location(s): General Stacks Call number: 659.1 C648i .
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5.
Marketing across cultures / Jean-Claude Usunier, Julie Anne Lee.

by Usunier, Jean-Claude | Lee, Julie Anne.

Edition: 5th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: India : Dorling Kindersley, c2011Online access: Table of contents only Availability: Items available for loan: Southeast University Central Library (3). Items available for reference: Southeast University Central Library ConfinedCall number: 658.84 U88m 2011 (1). Location(s): General Stacks Call number: 658.84 U88m 2011.
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6.
Marketing Channels / Anne T. Coughlan ... [et al.].

by Coughlan, Anne T.

Edition: 7th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: India : Dorling Kindersley, c2009Availability: Items available for loan: Southeast University Central Library (1). Items available for reference: Southeast University Central Library ConfinedCall number: 658.87 M345 (2). Location(s): General Stacks Call number: 658.87 M345 .
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7.
Marketing research : an applied orientation / Naresh K. Malhotra.

by Malhotra, Naresh K | Dash, Satyabhushan.

Edition: 7th ed. 6th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: India : pearson India education, Dorling kindersley, c2016. c2011Availability: Items available for loan: Southeast University Central Library (16). Items available for reference: Southeast University Central Library ConfinedCall number: 658.83 M249m (3). Location(s): General Stacks Call number: 658.83 M249m .
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8.
Marketing research / Alvin C. Burns, Ronald F. Bush.

by Burns, Alvin C | Bush, Ronald F.

Edition: 5th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: India : Dorling Kindersley, c2006Availability: Items available for loan: Southeast University Central Library (3). Items available for reference: Southeast University Central Library ConfinedCall number: 658.83 B967m (1). Location(s): General Stacks Call number: 658.83 B967m.
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9.
Principles of marketing : a south Asian perspective / Philip Kotler ... [et al].

by Kotler, Philip.

Edition: 13th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: India : Dorling Kindersley, c2010Availability: Items available for loan: Southeast University Central Library (45), Pharmacy Seminar Library (4), Science & Engineering Seminar Library (1). Items available for reference: Southeast University Central Library ConfinedCall number: 658.8 K874p (5). Checked out (5). In transit (1). Location(s): General Stacks Call number: 658.8 K874p , General Stacks Call number: 658.8 K874p .
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10.
Retail marketing management / David Gilbert

by Gilbert, David.

Edition: 2nd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: India : Dorling Kindersley, c2003Availability: Items available for loan: Southeast University Central Library (1). Location(s): General Stacks Call number: 658.87 G464r 2003.
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11.
Selling and sales management / David Jobber and Geoff Lancaster.

by Jobber, David | Lancaster, Geoffrey.

Edition: 7th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: India : Dorling Kindersley, c2006Availability: Items available for loan: Southeast University Central Library (2). Items available for reference: Southeast University Central Library ConfinedCall number: 658.81 J627s (1). Location(s): General Stacks Call number: 658.81 J627s.
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12.
Services marketing : people, technology, strategy / Christopher Lovelock, Jochen Wirtz.

by Lovelock, Christopher | Wirtz, Jochen | Chatterjee, Jayanta.

Edition: 6th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: India : Dorling Kindersley, c2010Availability: Items available for loan: Southeast University Central Library (2), Science & Engineering Seminar Library (2). Items available for reference: Southeast University Central Library ConfinedCall number: 658.8 L911s (1). Location(s): General Stacks Call number: 658.8 L911s.
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