Southeast University Library

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SOUTHEAST UNIVERSITY LIBRARY ONLINE CATALOG

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1.
Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch.

by Belch, George E.

Edition: 5th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston, Mass. : Irwin/McGraw-Hill, c2001Availability: Items available for loan: Southeast University Central Library (1). Location(s): Book Cart Call number: 659.1 B427a 2001.
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2.
Confessions of shameless self promoters : great marketing gurus share their innovative, proven, and low-cost marketing strategies to maximize your success / Debbie Allen.

by Allen, Debbie.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York : McGraw-Hill, c2006Availability: Items available for loan: Southeast University Central Library (1). Location(s): Book Cart Call number: 658.85 A425c 2006.
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3.
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Crafting and executing strategy : the quest for competitive advantage; concepts and cases / Arthur A. Thompson ... [et al.].

by Thompson, Arthur A.

Edition: 18th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi : Tata McGraw Hill, c2012Availability: Items available for loan: Southeast University Central Library (4). Items available for reference: Southeast University Central Library ConfinedCall number: 658.4012 C885 (1). Location(s): General Stacks Call number: 658.4012 C885 .
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4.
International finance : a business perspective / Prakash G. Apte

by Apte, Prasksh G.

Edition: 2nd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi : Tata McGraw-Hill, c2009Availability: Items available for loan: Southeast University Central Library (2). Items available for reference: Southeast University Central Library ConfinedCall number: 332.042A655i (1). Location(s): General Stacks Call number: 332.042A655i .
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5.
Managerial economics and business strategy / Michael R. Baye

by Baye, Michael R.

Edition: 5th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston : McGraw-Hill, c2006Availability: Items available for loan: Southeast University Central Library (10). Items available for reference: Southeast University Central Library ConfinedCall number: 338.5024658 B356m (1). Location(s): General Stacks Call number: 338.5024658 B356m .
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6.
Organizational behavior / Robert Kreitner, Angelo Kinicki.

by Kreitner, Robert | Kinicki, Angelo.

Edition: 8th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: India : Tata McGraw-Hill Education, c2008Availability: Items available for loan: Southeast University Central Library (3). Items available for reference: Southeast University Central Library ConfinedCall number: 658.3 K922o (1). Location(s): Book Cart Call number: 658.3 K922o.
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7.
Statistical techniques in business & economics / Douglas A. Lind, William G. Marchal, Samuel A. Wathen.

by Lind, Douglas A | Marchal, William G | Wathen, Samuel A.

Edition: 12th 13th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston : McGraw-Hill, 2005. 2008Availability: Items available for loan: Southeast University Central Library (6), Science & Engineering Seminar Library (1). Location(s): General Stacks Call number: 519.5 L742s .
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