Southeast University Library

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SOUTHEAST UNIVERSITY LIBRARY ONLINE CATALOG

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21.
Introduction to business : how companies create value for people / Gareth R. Jones.

by Jones, Gareth R.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi : Tata McGraw-Hill, c2007Availability: Items available for reference: Southeast University Central Library ConfinedCall number: 658 J762i (1). : Location(s): General Stacks Call number: 658 J762i .
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22.
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Making millions in direct sales : the 8 essential activities direct sales managers must do every day to build a successful team and earn more money / Michael G. Malaghan.

by Malaghan, Michael G.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York : McGraw-Hill, c2005Availability: Items available for loan: Southeast University Central Library (1). Location(s): General Stacks Call number: 658.872 M236m.
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23.
Marketing : the core / Roger A. Kerin, Steven W. Hartley, William Rudelius.

by Kerin, Roger A | Hartley, Steven William | Rudelius, William.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston, Mass. : McGraw-Hill/Irwin, c2004Availability: Items available for reference: Southeast University Central Library ConfinedCall number: 658.8 K394m (1). : Location(s): General Stacks Call number: 658.8 K394m .
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24.
Marketing / Michael J. Etzel ... [et al].

by Etzel, Michael J.

Edition: 14th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi : Tata McGraw Hill, c2007Availability: Items available for loan: Southeast University Central Library (2). Items available for reference: Southeast University Central Library ConfinedCall number: 658.8 M345 (1). Location(s): General Stacks Call number: 658.8 M345 .
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25.
Marketing research : a practical approach the new millennium / Joseph F. Hair, Robert p. Bush, David J. Ortinau.

by Hair, Joseph F.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston : McGraw-Hill, c2000Availability: Items available for loan: Southeast University Central Library (1). Location(s): General Stacks Call number: 658.83 H153m .
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26.
Marketing strategy : a decision-focused approach / Orville C. Walker ... [et al].

by Walker, Orville C.

Edition: 5th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi : Tata McGraw Hill, c2006Availability: Items available for loan: Southeast University Central Library (1). Items available for reference: Southeast University Central Library ConfinedCall number: 658.8 M345 (2). Location(s): General Stacks Call number: 658.8 M345 .
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27.
A preface to marketing management / Peter, J. Paul.

by Peter, J. Paul | Donnelly, James H.

Edition: 8th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston : McGraw-Hill, c2000Availability: Items available for loan: Southeast University Central Library (1). Location(s): General Stacks Call number: 658.8 P478p .
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28.
Retailing management / Michael Levy, Barton A Weitz.

by Levy, Michael | Weitz, Barton A.

Edition: 5th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi : Tata McGraw-Hill, c2004Availability: Items available for loan: Southeast University Central Library (1). Location(s): General Stacks Call number: 658.8702 L668r .
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29.
Service Marketing : Integrating Customer Focus Across the Firm / Valarie A. Zeithaml

by Zeithaml, Valarie A | Bitner, Mary Jo | Gremler, Dwayne D.

Edition: 4th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston : McGraw Hill, c2006Availability: Items available for loan: Southeast University Central Library (1). Items available for reference: Southeast University Central Library ConfinedCall number: 658.8 Z372s (1). Location(s): General Stacks Call number: 658.8 Z372s.
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30.
Services marketing : integrating customer focus across the firm / Valarie A. Zeithaml, Mary Jo Bitner.

by Zeithaml, Valarie A | Bitner,Mary Jo.

Edition: 3rdMaterial type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi : Tata McGraw - Hill Publishing Company Limited, c2003Availability: Items available for loan: Southeast University Central Library (2), Science & Engineering Seminar Library (2). Location(s): General Stacks Call number: 658.8 Z48s.
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31.
Strategic marketing / David W. Cravens, Nigel F. Piercy.

by Cravens, David W | Piercy, Nigel.

Edition: 8th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston, Mass. : McGraw-Hill, c2006Availability: Items available for loan: Science & Engineering Seminar Library (2), Southeast University Central Library (6). Items available for reference: Southeast University Central Library ConfinedCall number: 658.802 C898s (2). Location(s): General Stacks Call number: 658.802 C898s .
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32.
Strategic marketing / David W. Cravens, Nigel F. Piercy.

by Cravens, David W | Piercy, Nigel F.

Edition: 7thMaterial type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston : McGraw-Hill, c2003Availability: Items available for loan: Southeast University Central Library (5), Science & Engineering Seminar Library (2). Checked out (1). Location(s): General Stacks Call number: 658.802 C898s .
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33.
Understanding business / William G. Nickels, James M. McHugh, Susan M. McHugh.

by Nickels, William G | McHugh, James M | McHugh, Susan M.

Edition: 9th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi : Tata McGraw-Hill Education, c2010Availability: Items available for loan: Southeast University Central Library (1). Items available for reference: Southeast University Central Library ConfinedCall number: 650 N632u (1). Location(s): General Stacks Call number: 650 N632u .
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34.
Understanding business / William G. Nickels, James M. Mchugh, Susan M. Mchugh.

by Nickels, William G | Mchugh, James M | Mchugh, Susan M.

Edition: 7th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston : McGraw-Hill, c2005Availability: Items available for reference: Southeast University Central Library ConfinedCall number: 650 N632u (1). : Location(s): General Stacks Call number: 650 N632u .
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35.
Understanding business / William G. Nickels, James M. McHugh, Susan M. McHugh.

by Nickels, William G | McHugh, James M | McHugh, Susan M.

Edition: 4th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston : McGraw Hill, c1997Availability: Items available for loan: Southeast University Central Library (1). Location(s): General Stacks Call number: 650 N632u .
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36.
Understanding business / William G. Nickels, James M. McHugh, Susan M. McHugh.

by Nickels, William G | McHugh, James M | McHugh, Susan M.

Edition: 5th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston : McGraw Hill, c1999Availability: Items available for loan: Southeast University Central Library (17). Checked out (2). Location(s): General Stacks Call number: 650 N632u .
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