SOUTHEAST UNIVERSITY LIBRARY ONLINE CATALOG

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Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch.

by Belch, George E.

Edition: 5th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston, Mass. : Irwin/McGraw-Hill, c2001Availability: Items available for loan: Southeast University Central Library (1). Location(s): Book Cart Call number: 659.1 B427a 2001.
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2.
International retailing / Nicholas Alexander, Anne Marie Doherty.

by Alexander, Nicholas | Doherty, Anne Marie.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York : Oxford university press, c2009Availability: Items available for loan: Southeast University Central Library (1). Items available for reference: Southeast University Central Library ConfinedCall number: 658.87 A374i (1). Location(s): General Stacks Call number: 658.87 A374i .
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