Services marketing : people, technology, strategy / Christopher Lovelock, Jochen Wirtz.
By: Lovelock, Christopher
Contributor(s): Wirtz, Jochen | Chatterjee, Jayanta
Material type:
TextPublisher: India : Dorling Kindersley, c2010Edition: 6th edDescription: xx, 636 p. : ill. ; 28 cmISBN: 9788131725979Subject(s): Business | Marketing management | Consumer behavior | Services marketing strategy | Services marketing technology | Business models | Service environmentDDC classification: 658.8 LOC classification: HF5415.13 | .L5883 2007Other classification: 85.40
| Item type | Current location | Home library | Collection | Call number | Vol info | Copy number | Status | Date due | Barcode | Item holds | ||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Books |
Southeast University Central Library
Library service hours:
|
Southeast University Central Library
Library service hours:
|
Non-fiction | 658.8 L911s (Browse shelf) | 2010 | C- 1 | Available | 014801 | ||||||||||||||
| Books |
Science & Engineering Seminar Library
Library Service
|
Southeast University Central Library
Library service hours:
|
Non-fiction | 658.8 L911s (Browse shelf) | 2010 | C- 2 | Available | 014802 | ||||||||||||||
| Books |
Science & Engineering Seminar Library
Library Service
|
Southeast University Central Library
Library service hours:
|
Non-fiction | 658.8 L911s (Browse shelf) | 2010 | C- 3 | Available | 014803 | ||||||||||||||
| Books |
Southeast University Central Library
Library service hours:
|
Southeast University Central Library
Library service hours:
|
Non-fiction | 658.8 L911s (Browse shelf) | 2010 | C- 4 | Available | 014804 | ||||||||||||||
| Books |
Southeast University Central Library
Library service hours:
|
Southeast University Central Library
Library service hours:
|
Non-fiction | 658.8 L911s (Browse shelf) | 2010 | C- 5 | Confined | 014805 |
Total holds: 0
Includes bibliographical references and indexes.
Business
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