| 000 | 00905cam a2200313 a 4500 | ||
|---|---|---|---|
| 001 | 14557 | ||
| 003 | BD-DhSEU | ||
| 005 | 20160430144400.0 | ||
| 008 | 071227s2008 nju 001 0 eng | ||
| 010 | _a 2007052407 | ||
| 015 |
_aGBA847894 _2bnb |
||
| 016 | 7 |
_a014566754 _2Uk |
|
| 020 | _a9780470237915 | ||
| 040 |
_aDLC _cDLC _dBD-DhSEU |
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| 050 | 0 | 0 |
_aHF5415 _b.H449 2008 |
| 082 | 0 | 0 |
_a658.8 _222 |
| 100 | 1 |
_aHeyman, Jay H. _910753 |
|
| 245 | 1 | 0 |
_aAll you need is a good idea! : _bhow to create marketing messages that actually get results / _cJay H. Heyman. |
| 260 |
_aHoboken, N.J. : _bWiley, _cc2008. |
||
| 300 |
_axxix, 236 p. ; _c24 cm. |
||
| 500 | _aIncludes index. | ||
| 526 | _aBusiness | ||
| 650 | 0 |
_aBusiness. _910754 |
|
| 650 | 0 |
_aMarketing management. _910755 |
|
| 650 | 0 |
_aAdvertising. _910756 |
|
| 650 | 0 |
_aSmall business _ marketing. _910757 |
|
| 859 | _cRH | ||
| 942 |
_2ddc _cBK |
||
| 999 |
_c2838 _d2838 |
||