Entrepreneur magazine :
Smith, Jeanette.
Entrepreneur magazine : guide to integrated marketing / Jeanette Smith. - New York : John Wiley, c1996. - xii, 277 p. : ill. ; 24 cm.
Includes index.
0471124419
Business.
Advertising media planning - Handbooks, manuals, etc.
Direct marketing - Handbooks, manuals, etc.
HF5826.5 / S64 1996
658.84
Entrepreneur magazine : guide to integrated marketing / Jeanette Smith. - New York : John Wiley, c1996. - xii, 277 p. : ill. ; 24 cm.
Includes index.
0471124419
Business.
Advertising media planning - Handbooks, manuals, etc.
Direct marketing - Handbooks, manuals, etc.
HF5826.5 / S64 1996
658.84