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	1.	Strategic brand management : building, measuring, and managing brand equity / Kevin Lane Keller, Ambi M. G. Parameswaran and Isaac Jacob. by Keller, Kevin Lane Parameswaran, Ambi M. G Jacob, Isaac Edition: 4th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: India : Pearson, c2015 Availability: Items available for loan: Southeast University Central Library (9)Location, call number: General Stacks 658.827 K291s , ... Items available for reference: Southeast University Central Library: Confined (2)Location, call number: General Stacks 658.827 K291s , ... Lists: BBA. Place hold Request article Add to cart (remove)
	2.	Strategic brand management : building, measuring, and managing brand equity / Kevin Lane Keller, (et-----all) by Keller, Kevin Lane Keller, Kevin Lane Swaminatha, Vanitha Parameswaran, Ambi M. G Jacob, Isaac Edition: 5th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: India : Pearson Education, 2024 Availability: Items available for loan: Southeast University Central Library (4)Location, call number: 658.827 K291s, ... Place hold Request article Add to cart (remove)

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