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SOUTHEAST UNIVERSITY LIBRARY ONLINE CATALOG

Services marketing : (Record no. 1437)

000 -LEADER
fixed length control field 00971nam a22003137a 4500
001 - CONTROL NUMBER
control field 15045
003 - CONTROL NUMBER IDENTIFIER
control field BD-DhSEU
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20151001105039.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 151001b xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780070700994
Terms of availability 797.50
040 ## - CATALOGING SOURCE
Original cataloging agency BD-DhSEU
Transcribing agency BD-DhSEU
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Edition number 22
Classification number 658.8
245 ## - TITLE STATEMENT
Title Services marketing :
Remainder of title integrating customer focus across the firm /
Statement of responsibility, etc. Valarie A. Zeithaml ...[et al.].
250 ## - EDITION STATEMENT
Edition statement 5th
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. New Delhi :
Name of publisher, distributor, etc. Tata McGrawHill Education Private Limited,
Date of publication, distribution, etc. 2011.
300 ## - PHYSICAL DESCRIPTION
Extent xxvii, 763 p. :
Other physical details ill. ;
Dimensions 24 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Linkage Includes Index.
526 ## - STUDY PROGRAM INFORMATION NOTE
Program name Business
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Business.
9 (RLIN) 5592
Topical term or geographic name as entry element Marketing management.
9 (RLIN) 5593
Topical term or geographic name as entry element Services marketing.
9 (RLIN) 5594
Topical term or geographic name as entry element Consumer behavior.
9 (RLIN) 5595
Topical term or geographic name as entry element Marketing research.
9 (RLIN) 5596
Topical term or geographic name as entry element Marketing strategy.
9 (RLIN) 5597
Topical term or geographic name as entry element Marketing communication.
9 (RLIN) 1019
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Zeithaml, Valarie A.
9 (RLIN) 5474
859 ## - Cataloguer's name
Cataloger's initials
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Permanent location Current location Shelving location Date acquired Source of acquisition Cost, normal purchase price Serial Enumeration / chronology Total Checkouts Full call number Barcode Date last seen Date last checked out Copy number Price effective from Koha item type Total Renewals
        Confined Non-fiction Southeast University Central Library Southeast University Central Library General Stacks 08/11/2012 Ahsania Mission Book Distribution House 797.50 2011 2 658.8 S491 015045 28/03/2024 06/02/2024 C- 1 08/11/2012 Books  
          Non-fiction Southeast University Central Library Southeast University Central Library General Stacks 08/11/2012 Ahsania Mission Book Distribution House 797.50 2011 9 658.8 S491 015046 25/10/2023 19/10/2023 C- 2 08/11/2012 Books 5
          Non-fiction Southeast University Central Library Southeast University Central Library General Stacks 08/11/2012 Ahsania Mission Book Distribution House 797.50 2011 12 658.8 S491 015047 04/03/2020 30/12/2019 C- 3 08/11/2012 Books 6
          Non-fiction Southeast University Central Library Southeast University Central Library General Stacks 08/11/2012 Ahsania Mission Book Distribution House 797.50 2011 4 658.8 S491 015048 27/12/2018 17/12/2018 C- 4 08/11/2012 Books 2
        Confined Non-fiction Southeast University Central Library Southeast University Central Library General Stacks 08/11/2012 Ahsania Mission Book Distribution House 797.50 2011 1 658.8 S491 015049 05/10/2023 25/09/2023 C- 5 08/11/2012 Books