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SOUTHEAST UNIVERSITY LIBRARY ONLINE CATALOG

Creating corporate reputations : (Record no. 3121)

000 -LEADER
fixed length control field 00880nam a22002777a 4500
001 - CONTROL NUMBER
control field 2293
003 - CONTROL NUMBER IDENTIFIER
control field BD-DhSEU
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20160405172138.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 160309b xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0199241635
040 ## - CATALOGING SOURCE
Original cataloging agency BD-DhSEU
Transcribing agency BD-DhSEU
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Edition number 22
Classification number 659.2
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Dowling, Grahame.
9 (RLIN) 11690
245 ## - TITLE STATEMENT
Title Creating corporate reputations :
Remainder of title identity, image, and performance /
Statement of responsibility, etc. Grahame Dowling.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. New York :
Name of publisher, distributor, etc. Oxford University Press,
Date of publication, distribution, etc. c2001.
300 ## - PHYSICAL DESCRIPTION
Extent xx, 299 p. :
Other physical details ill. ;
Dimensions 24 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Linkage Includes bibliographical references and index.
526 ## - STUDY PROGRAM INFORMATION NOTE
Program name Business
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Business.
9 (RLIN) 11691
Topical term or geographic name as entry element Advertising.
9 (RLIN) 12680
Topical term or geographic name as entry element Corporate image.
9 (RLIN) 12681
Topical term or geographic name as entry element Corporations - Public relations - Case studies.
9 (RLIN) 12682
Topical term or geographic name as entry element Brand name products - Managements.
9 (RLIN) 12683
859 ## - Cataloguer's name
Cataloger's initials
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Permanent location Current location Shelving location Date acquired Source of acquisition Serial Enumeration / chronology Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
          Non-fiction Southeast University Central Library Southeast University Central Library General Stacks 09/03/2016 The Asia Foundation 2001   659.2 D747c 002293 09/03/2016 C- 1 09/03/2016 Books