Normal view
MARC view
- Kapferer, Jean-Noël.
Entry Personal Name
001 - CONTROL NUMBER
- control field: 4254
003 - CONTROL NUMBER IDENTIFIER
- control field: BD-DhSEU
005 - DATE AND TIME OF LATEST TRANSACTION
- control field: 20150919100833.0
008 - FIXED-LENGTH DATA ELEMENTS
- fixed length control field: 150919|| aca||aabn | a|a d
040 ## - CATALOGING SOURCE
- Original cataloging agency: BD-DhSEU
- Transcribing agency: BD-DhSEU
100 ## - HEADING--PERSONAL NAME
- Personal name: Kapferer, Jean-Noël.
670 ## - SOURCE DATA FOUND
- Source citation: Work cat.: (BD-DhSEU)462: Kapferer, Jean-Noël., The new strategic brand management :, c2008.