A preface to marketing management / Peter, J. Paul.
By: Peter, J. Paul
Contributor(s): Donnelly, James H
Material type: TextPublisher: Boston : McGraw-Hill, c2000Edition: 8th edDescription: xviii, 318 p. : ill. ; 23 cmISBN: 0073661511Subject(s): Business | Marketing management | Marketing research | Product management | Global marketingDDC classification: 658.8Item type | Current location | Home library | Collection | Call number | Vol info | Copy number | Status | Date due | Barcode | Item holds | ||||||||||||
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Southeast University Central Library
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Southeast University Central Library
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Non-fiction | 658.8 P478p (Browse shelf) | 2000 | C- 1 | Available | 002040 |
Total holds: 0
Includes index.
Business
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