SOUTHEAST UNIVERSITY LIBRARY ONLINE CATALOG

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Strategic brand management : building, measuring, and managing brand equity / Kevin Lane Keller, Ambi M. G. Parameswaran and Isaac Jacob.

By: Contributor(s): Material type: TextTextPublication details: India : Pearson, c2015.Edition: 4th edDescription: xxiii, 586 p. : ill. ; 26 cmISBN:
  • 9789332542204
Subject(s): DDC classification:
  • 22 658.827
List(s) this item appears in: BBA
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Holdings
Item type Current library Home library Collection Call number Vol info Copy number Status Date due Barcode Item holds
Books Southeast University Central Library General Stacks Southeast University Central Library General Stacks Non-fiction 658.827 K291s (Browse shelf(Opens below)) 2008 C-6 Available 014842
Books Southeast University Central Library General Stacks Southeast University Central Library General Stacks Non-fiction 658.827 K291s (Browse shelf(Opens below)) 2008 C- 1 Available 013757
Books Southeast University Central Library General Stacks Southeast University Central Library General Stacks Non-fiction 658.827 K291s (Browse shelf(Opens below)) 2008 C- 2 Available 013758
Books Southeast University Central Library General Stacks Southeast University Central Library General Stacks Non-fiction 658.827 K291s (Browse shelf(Opens below)) 2008 C- 3 Available 013759
Books Southeast University Central Library General Stacks Southeast University Central Library General Stacks Non-fiction 658.827 K291s (Browse shelf(Opens below)) 2008 C- 4 Confined 014840
Books Southeast University Central Library General Stacks Southeast University Central Library General Stacks Non-fiction 658.827 K291s (Browse shelf(Opens below)) 2008 C- 5 Available 014841
Books Southeast University Central Library General Stacks Southeast University Central Library General Stacks Non-fiction 658.827 K291s (Browse shelf(Opens below)) 2008 C- 7 Available 014843
Books Southeast University Central Library General Stacks Southeast University Central Library General Stacks Non-fiction 658.827 K291s (Browse shelf(Opens below)) 2008 C- 8 Available 014844
Books Southeast University Central Library General Stacks Southeast University Central Library General Stacks Non-fiction 658.827 K291b (Browse shelf(Opens below)) 2015 C-1 Confined 018246
Books Southeast University Central Library General Stacks Southeast University Central Library General Stacks Non-fiction 658.827 K291b (Browse shelf(Opens below)) 2015 C-2 Available 018247
Books Southeast University Central Library General Stacks Southeast University Central Library General Stacks Non-fiction 658.827 K291b (Browse shelf(Opens below)) 2015 C-3 Available 018248
Total holds: 0
Browsing Southeast University Central Library shelves, Shelving location: General Stacks, Collection: Non-fiction Close shelf browser (Hides shelf browser)

Includes index.

Business

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