000 -LEADER |
fixed length control field |
00924nam a22003137a 4500 |
001 - CONTROL NUMBER |
control field |
9895 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
BD-DhSEU |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20240320124127.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
160224b xxu||||| |||| 00| 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
032423693X |
040 ## - CATALOGING SOURCE |
Original cataloging agency |
BD-DhSEU |
Transcribing agency |
BD-DhSEU |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
Edition number |
22 |
Classification number |
658.83 |
100 ## - MAIN ENTRY--PERSONAL NAME |
Personal name |
Churchill, Gilbert A. |
9 (RLIN) |
4357 |
245 ## - TITLE STATEMENT |
Title |
Marketing research : |
Remainder of title |
methodological foundations / |
Statement of responsibility, etc. |
Gilbert A. Churchill. |
250 ## - EDITION STATEMENT |
Edition statement |
9th ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Place of publication, distribution, etc. |
Australia : |
Name of publisher, distributor, etc. |
Thomson South-Western, |
Date of publication, distribution, etc. |
c2005. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
xxii, 697 p. : |
Other physical details |
ill. ; |
Dimensions |
26 cm. |
504 ## - BIBLIOGRAPHY, ETC. NOTE |
Linkage |
Includes index. |
526 ## - STUDY PROGRAM INFORMATION NOTE |
Program name |
Business |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Business. |
9 (RLIN) |
11084 |
|
Topical term or geographic name as entry element |
Marketing management. |
9 (RLIN) |
13925 |
|
Topical term or geographic name as entry element |
Marketing research. |
9 (RLIN) |
13926 |
|
Topical term or geographic name as entry element |
Research design. |
9 (RLIN) |
1006 |
|
Topical term or geographic name as entry element |
Research report writting. |
9 (RLIN) |
13927 |
|
Topical term or geographic name as entry element |
Marketing communication. |
9 (RLIN) |
13928 |
700 ## - ADDED ENTRY--PERSONAL NAME |
Personal name |
Lacobucci, Dawn. |
9 (RLIN) |
11085 |
859 ## - Cataloguer's name |
Cataloger's initials |
|
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Source of classification or shelving scheme |
|
Koha item type |
Books |