Consumers / Eric Arnould, Linda Price, George Zinkhan.
By: Arnould, Eric
Contributor(s): Price, Linda | Zinkhan, Zeorge
Material type: TextPublisher: Boston : McGraw- Hill, c2002Edition: 1st edDescription: xviii, 750 p. : ill. ; 26 cmISBN: 0256133603Subject(s): Business | Marketing management | Consumer behavior | Marketing strategyDDC classification: 658.834Item type | Current location | Home library | Collection | Call number | Vol info | Copy number | Status | Date due | Barcode | Item holds | ||||||||||||
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Southeast University Central Library
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Southeast University Central Library
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Non-fiction | 658.834 A765c (Browse shelf) | 2002 | C- 1 | Available | 002306 |
Total holds: 0
Includes index.
Business
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