Strategic brand management : building, measuring, and managing brand equity / Kevin Lane Keller, (et-----all)

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Material type: Text

TextPublication details: India : Pearson Education, 2024Edition: 5th edDescription: xxx, 642 p. : ill. ; 26 cmISBN:

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Item type	Current library	Home library	Call number	Vol info	Copy number	Status	Barcode
Books	Southeast University Central Library	Southeast University Central Library	658.827 K291s (Browse shelf(Opens below))	2025	C-1	Available	023685
Books	Southeast University Central Library	Southeast University Central Library	658.827 K291s (Browse shelf(Opens below))	2025	C-2	Available	023686
Books	Southeast University Central Library	Southeast University Central Library	658.827 K291s (Browse shelf(Opens below))	2025	C-3	Available	023687
Books	Southeast University Central Library	Southeast University Central Library	658.827 K291s (Browse shelf(Opens below))	2025	C-4	Available	023688

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Includes index.

Business

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