Strategic brand management : building, measuring, and managing brand equity / Kevin Lane Keller, (et-----all)
Material type: TextPublication details: India : Pearson Education, 2024Edition: 5th edDescription: xxx, 642 p. : ill. ; 26 cmISBN:- 9789353946135
- 22 658.827 K291
Item type | Current library | Home library | Call number | Vol info | Copy number | Status | Date due | Barcode | Item holds | |
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Books | Southeast University Central Library | Southeast University Central Library | 658.827 K291s (Browse shelf(Opens below)) | 2025 | C-1 | Available | 023685 | |||
Books | Southeast University Central Library | Southeast University Central Library | 658.827 K291s (Browse shelf(Opens below)) | 2025 | C-2 | Available | 023686 | |||
Books | Southeast University Central Library | Southeast University Central Library | 658.827 K291s (Browse shelf(Opens below)) | 2025 | C-3 | Available | 023687 | |||
Books | Southeast University Central Library | Southeast University Central Library | 658.827 K291s (Browse shelf(Opens below)) | 2025 | C-4 | Available | 023688 |
Total holds: 0
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658.827 K291s Strategic brand management : building, measuring, and managing brand equity / | 658.827 K291s Strategic brand management : building, measuring, and managing brand equity / | 658.827 K291s Strategic brand management : building, measuring, and managing brand equity / | 658.827 K291s Strategic brand management : building, measuring, and managing brand equity / | 658.83 A111m Marketing research / | 658.83 B789m Marketing research : | 658.83 B789m Marketing research : |
Includes index.
Business
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