|
|
1.
|
International marketing / Philip R. Cateora, John L. Graham. by Cateora, Philip R | Graham, John L. Edition: 12th ed.Material type:  Text; Format:
print
; Literary form:
Not fiction
Publisher: Boston : McGraw-Hill, c2005Availability: Items available for loan: Southeast University Central Library (3). Location(s): General Stacks Call number: 658.84 C359i.
|
|
|
2.
|
|
|
|
3.
|
Services marketing : integrating customer focus across the firm / Valarie A. Zeithaml ...[et al.]. by Zeithaml, Valarie A. Edition: 5thMaterial type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi : Tata McGrawHill Education Private Limited, 2011Availability: Items available for loan: Southeast University Central Library (3). Items available for reference: Southeast University Central Library ConfinedCall number: 658.8 S491 (2). Location(s): General Stacks Call number: 658.8 S491.
|
|
|
4.
|
Services marketing : people, technology, strategy / Christopher Lovelock, Jochen Wirtz. by Lovelock, Christopher | Wirtz, Jochen. Edition: 5th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Delhi : Pearson Education, c2004Availability: Items available for loan: Southeast University Central Library (4). Items available for reference: Southeast University Central Library ConfinedCall number: 658.8 L911s (1). Location(s): General Stacks Call number: 658.8 L911s .
|