Consumer behavior and marketing strategy / J. Paul Peter, Jerry C. Olson.
By: Peter, J. Paul
Contributor(s): Olson, Jerry C
Material type: TextPublisher: New Delhi : Tata McGraw-Hill Education, c2005Edition: 7th edDescription: xvi, 579 p. : ill. ; 24 cmISBN: 9780070601581Subject(s): Business | Marketing | Consumer behavior | Marketing management | Product strategy | Electronic commerce | Marketing channel strategy | Electronic commerceDDC classification: 658.8342 LOC classification: HF5415.3 | .P468 2005Item type | Current location | Home library | Collection | Call number | Vol info | Copy number | Status | Date due | Barcode | Item holds | ||||||||||||
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Books |
Southeast University Central Library
Library service hours:
|
Southeast University Central Library
Library service hours:
|
Non-fiction | 658.8342 P478c (Browse shelf) | 2005 | C-4 | Available | 018226 | ||||||||||||||
Books |
Southeast University Central Library
Library service hours:
|
Southeast University Central Library
Library service hours:
|
Non-fiction | 658.8342 P478c (Browse shelf) | 2005 | C- 1 | Confined | 015282 | ||||||||||||||
Books |
Southeast University Central Library
Library service hours:
|
Southeast University Central Library
Library service hours:
|
Non-fiction | 658.8342 P478c (Browse shelf) | 2005 | C- 2 | Available | 015283 | ||||||||||||||
Books |
Southeast University Central Library
Library service hours:
|
Southeast University Central Library
Library service hours:
|
Non-fiction | 658.8342 P478c (Browse shelf) | 2005 | C- 3 | Confined | 015284 |
Total holds: 0
Various multi-media instructional materials are available to supplement the text.
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