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21.
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22.
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Marketing strategy : a decision-focused approach / Orville C. Walker ... [et al]. by Walker, Orville C. Edition: 5th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi : Tata McGraw Hill, c2006Availability: Items available for loan: Southeast University Central Library (1). Items available for reference: Southeast University Central Library ConfinedCall number: 658.8 M345 (2). Location(s): General Stacks Call number: 658.8 M345 .
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23.
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A preface to marketing management / Peter, J. Paul. by Peter, J. Paul | Donnelly, James H. Edition: 8th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Boston : McGraw-Hill, c2000Availability: Items available for loan: Southeast University Central Library (1). Location(s): General Stacks Call number: 658.8 P478p .
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24.
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Retailing management / Michael Levy, Barton A Weitz. by Levy, Michael | Weitz, Barton A. Edition: 5th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi : Tata McGraw-Hill, c2004Availability: Items available for loan: Southeast University Central Library (1). Location(s): General Stacks Call number: 658.8702 L668r .
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25.
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Service Marketing : Integrating Customer Focus Across the Firm / Valarie A. Zeithaml by Zeithaml, Valarie A | Bitner, Mary Jo | Gremler, Dwayne D. Edition: 4th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Boston : McGraw Hill, c2006Availability: Items available for loan: Southeast University Central Library (1). Items available for reference: Southeast University Central Library ConfinedCall number: 658.8 Z372s (1). Location(s): General Stacks Call number: 658.8 Z372s.
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26.
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27.
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Strategic marketing / David W. Cravens, Nigel F. Piercy. by Cravens, David W | Piercy, Nigel. Edition: 8th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Boston, Mass. : McGraw-Hill, c2006Availability: Items available for loan: Science & Engineering Seminar Library (2), Southeast University Central Library (6). Items available for reference: Southeast University Central Library ConfinedCall number: 658.802 C898s (2). Location(s): General Stacks Call number: 658.802 C898s .
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28.
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Understanding business / William G. Nickels, James M. McHugh, Susan M. McHugh. by Nickels, William G | McHugh, James M | McHugh, Susan M. Edition: 9th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi : Tata McGraw-Hill Education, c2010Availability: Items available for loan: Southeast University Central Library (1). Items available for reference: Southeast University Central Library ConfinedCall number: 650 N632u (1). Location(s): General Stacks Call number: 650 N632u .
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29.
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Understanding business / William G. Nickels, James M. Mchugh, Susan M. Mchugh. by Nickels, William G | Mchugh, James M | Mchugh, Susan M. Edition: 7th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Boston : McGraw-Hill, c2005Availability: Items available for reference: Southeast University Central Library ConfinedCall number: 650 N632u (1). : Location(s): General Stacks Call number: 650 N632u .
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30.
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